How to Create Content That Sustains a Career | Tim Ferriss

Tim Ferriss talks about determining objectives when creating content.

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About Tim Ferriss:
Timothy Ferriss has been listed as one of Fast Company’s “Most Innovative Business People”, Forbes Magazine’s “Names You Need to Know,” and is the 7th “most powerful” personality on Newsweek’s Digital 100 Power Index for 2012. He is an angel investor/advisor (Facebook, StumbleUpon, Twitter, Evernote, Uber, and 20+ more) and author of the following books: The 4-Hour Workweek, The 4-Hour Body and The 4-Hour Chef. Tim is listed as #13 in the “100 Most Influential VCs, Angels & Investors” rankings, and Newsweek calls him “the world’s best guinea pig,” which he takes a compliment.

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